Google admits the SEO could make use of a small work

Google has published a detailed, 49-page inform that rates the poke engine optimization (SEO) on the assorted properties together with the Google poke home page. The result? Its unwell in a series of categories.On the splendid side, the association says it plans to make make make make use of this inform to improved the own SEO, and that to assistance others, the association has common a little of the metrics the used. The inform covers 100 of Googles products. The association is additionally formulation a follow-up that will cover general localizations.Among the equipment underneath scrutiny, one of the greatest areas of disaster for the association is in "search outcome presentation," where the association scored a 33/100 or reduce in 3 opposite categories, the lowest being "title tab format and length." This is how most inform appears in the large, blue poke outcome links as well as the content descriptions that crop up next them. The inform points at multiform ways to repair this, together with the make make make make use of "descriptive difference and phrases in your pages pretension tag." Another low point of the inform is the companys measure on the end sites where images of logos led. These are the Google product logos that lend towards to reside in the top left palm dilemma of the screen. The inform found that well over half of these simply related somewhere they were not ostensible to, together with 404 pages. Googles solution, that is SEO friendly, is to make make make make use of 301 redirects opposite the board; that approach all the links go to the same place, and the poke engine can re-index the page in the correct location.Not all the inform was bad though. Google scored well in charity a transparent main page outcome (or usually carrying one or dual links that lead to the main product page), as well as carrying correct make make make make use of title tags and inner anchor text.Below I"ve embedded the inform by Scribd. Users can additionally download the full 1.6MB PDF here.
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